The State of Voice in the Insurance Industry

A deep-dive report

Steff Preyer

Business Director

Last Updated : 04/10/19

Page contents


Introduction to voice in the insurance industry

By 2025, the digital voice assistant software market is expected to reach over a billion users. With increasing adoption of voice interaction worldwide, and 46% of insurance seekers reporting using voice search at least once a day, there is a significant opportunity for the Insurance industry to use voice apps to reduce friction and simplify the customer experience. Several well-known brands, including Aviva, InsureandGo and Cigna and more, have already built voice apps to take advantage of the increasing adoption of voice technology.

To read the rest of this content please sign up for a free account which will let you read the entire article and other exclusive content on the Rabbit & Pork website.
Or login if you have an existing account


Register New Account

Steff Preyer

Business Director

Previously an Account Director at ROAST, Steff joined Rabbit & Pork to help brands understand the potential for Voice Search and defines use cases to drive maximum impact for awareness, retention and revenue.
Rabbit & Pork

+44 (0)20 8102 8500

[email protected]

2nd Floor,
1-2 Berners Street,

Rabbit & Pork are part of TIPi Group